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Samsung's 2007 Slim LED DLP sets are PhlatLight powered





Video Imaging DesignLine

Woburn, Massachusetts -- Luminus Devices, Inc. has announced that Samsung Electronics Co., Ltd. has begun shipping its new line of Slim Depth LED Engine Widescreen DLP HDTVs with 1080p resolution, featuring Luminus' patented PhlatLight LED technology. The six new models use Luminus' high-powered, energy-efficient LED illumination in place of a UHP or arc lamp, the traditional light source found in most projection TVs. Samsung's new LED-based Slim DLP HDTVs are on store shelves now at national retailers including, Best Buy, Circuit City, Sears, and Tweeter.

Luminus' PhlatLight LED technology is setting a new standard in HDTV performance and reliability. This innovative illumination technology is a revolutionary light source that lasts the entire lifetime of the TV and delivers a consistent picture without fading, saving consumers lamp replacement costs and inconvenience over the life of the set.

Televisions powered by PhlatLight technology produce 40 percent more color than traditional lamp-based TVs due to the technology's unique ability to individually create pure, primary colors, which allows owners to enjoy superior color reproduction. PhlatLight technology eliminates mechanical noise that is sometimes prevalent in TVs that are equipped with color wheels. Since bulb warm-up time is unnecessary, the picture appears instantly with full brightness. In addition, TVs with PhlatLight illumination are more environmentally friendly because they eliminate the conventional lamp that requires repeated replacement during the lifetime of the TV.

According to research from DisplaySearch, the worldwide leader in display market research and consulting, Samsung is the world market share leader in total television unit sales and revenue. Additionally, DLP is the world's leading rear projection display technology and Samsung is the worldwide market share leader in DLP rear projection sales. In 2006, Samsung introduced the first LED DLP, the award-winning HL-S5679W, and the first Slim DLP, the HLS4676S. Both categories were so well received that Samsung has combined their respective virtues to create a new, expanded category of Slim LED DLP HDTVs. This year's product line includes six new models: the HL-T5087S, HL-T5687S, HL-T6187S, HL-T5089S, HL-T5689S, and HL-T6189S " available in three large screen sizes: 50-, 56- and 61-inch.

"We've taken the best features from our LED DLP model from last year, which uses Luminus' PhlatLight technology, and combined it with our new Slim DLP design to create six new models to deliver one of our most innovative product lines yet," said Dan Schinasi, senior marketing manager for product planning at Samsung Electronics America. "By incorporating the performance advantages and energy efficiency that PhlatLight LEDs provide, we are able to bring more value and flexibility to the consumer and produce one of the best viewing experiences available on large screen HDTVs today."

The new models are illuminated using a single PhlatLight PT120 chipset, which was specifically designed and optimized for use with the Texas Instruments xHD5 1080p DLP chipset. The PT120's red, green and blue LEDs combine to produce pure, accurate sequential colored light and cycle at 2.9 KHz, 48 times faster than traditional television frame rates, creating a smooth, stable color and superior motion quality. The new models boast a sleek cabinet design that is 3.0 inches less in height and 2.0 inches less in depth and width than the previous Samsung LED DLP. The depth of the cabinets is as low as 13.4 inches, and they are light enough to mount to a wall. Their revolutionary thin bezel allows the sets to fit in spaces that a flat screen TV of an equivalent screen size will not fit into. Additionally, consumers get the benefit of this slim design in large screen sizes that consume less energy than their flat panel counterparts.

Samsung's 2007 DLP line-up combines the color saturation and long lifetime of PhlatLight LEDs, the high resolution DLP technology, and Samsung's new slim and lightweight cabinet design, to give consumers a superior viewing experience.

Samsung's new LED-based Slim DLP HDTVs start at $2,499.99 MSRP. For more information, visit www.samsung.com. For more information on PhlatLight technology, visit www.phlatlight.com.

Luminus Devices, Inc., headquartered in Woburn, Massachusetts, is focused on the clear and singular vision that photonic lattice technology will change the nature, future and worldwide impact of Solid State Lighting (SSL). PhlatLight (Photonic Lattice Light Source) technology, developed by Luminus Devices based on research done at MIT, is the only solid state light source that provides enough brightness to illuminate large screen rear projection televisions (RPTVs). With commercialized PhlatLight chipsets in production, Luminus is leading the industry in designing this new, powerful light source for a variety of applications, including microdisplay RPTVs and other advanced, high-definition displays. Several notable television and consumer electronics vendors are currently including PhlatLight technology in their products. For more information, visit www.luminus.com.



 







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